Research organisations face a growing communications challenge: cutting through the noise to deliver high-quality, relevant content to the right audiences at the right time, every time. Expectations have never been higher. Communications need to deliver evidence of impact for funders, meaningful engagement for partners, and clear, accessible and relevant information for many different stakeholders. Against this backdrop, researchers are increasingly expected to reach wider audiences using multiple channels to demonstrate the real-world value of their work.
Yet for many organisations, building an in-house communications team to achieve all that simply isn’t an option. Budgets are tight, organisational priorities shift, and workloads are up and down throughout the year. The expertise needed to deliver outstanding communications, dissemination and stakeholder engagement isn’t always required full time, but when it is needed, it needs to be both timely and exceptional.
For more than 18 years, Insight Media has been helping organisations overcome exactly this challenge.
Working alongside Horizon Europe projects, research infrastructures, universities, charities, learned societies, innovation clusters and industry, we’ve become much more than an external communications agency. We work as an extension of our clients’ teams, providing strategic communications, dissemination, stakeholder engagement, editorial, digital content, design, film production, impact expertise and exploitation strategies whenever it is needed.
That isn’t changing. What is changing is how we are making that expertise available.
Insight Access isn’t a new service. It’s a new way to access the expertise we’ve been providing for more than 18 years – in a more flexible, accessible and cost-effective way.
Developed in response to the changing needs of research organisations, Insight Access packages our experience into flexible levels of support, making it easier than ever to access an experienced communications and impact team without the cost, complexity or commitment of expanding your own.
Rather than recruiting additional staff or commissioning multiple suppliers for individual pieces of work, organisations can draw on a multidisciplinary team that understands the research and innovation landscape and has spent many years helping projects and organisations maximise their visibility, engagement and impact.
Whether you need support developing a dissemination strategy, producing compelling editorial content, creating digital campaigns, engaging stakeholders, communicating complex science or strengthening your organisation’s profile, Insight Access provides flexible communications capacity that scales with your ambitions.
Just as importantly, it is designed around the way research organisations actually work. Projects have busy periods and quieter phases as funding cycles change, new opportunities emerge, and communications priorities evolve. Insight Access allows organisations to increase or reduce support as those needs change, providing predictable monthly costs, immediate access to specialist expertise and the reassurance of working with one trusted partner rather than managing multiple suppliers.
The result is not simply increasing communications activity, but better outcomes.
- Greater visibility for research and innovation.
- Stronger engagement with stakeholders, policymakers and industry.
- More effective dissemination.
- Higher-quality content.
- Your work achieving better impact
At Insight Media, we’ve always believed that outstanding communications shouldn’t be reserved for organisations with large internal teams and big comms budgets.
Every organisation doing important research deserves access to experienced professionals who understand how to tell compelling stories, engage the right audiences and create lasting impact. Who can help you make a difference.
Insight Access has been created to make that possible.
It’s the same experience, the same people and the same commitment to excellence that our clients have relied upon for more than 18 years, now available through a flexible partnership designed around your organisation’s needs.
Because great research deserves outstanding communication.
- If you’d like to discover how Insight Access could support your organisation, explore Insight Access and book in your discovery call.
Discover Insight Access
Bespoke, one-off communications
Of course, even Insight Access isn’t for everyone, so don’t worry. If you need an article written, a press release sent to the right media, a website built and managed or a film or animation made – we are still here to help. Tell us what you need and let’s make it happen together.